How to choose a topic for your MBA research

Discover how to choose a great topic right from the start | taught by Jacques Snyman
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Jacques Snyman
Jacques Snyman
Research Wizard

About the Instructor


First of all, this course to help you choose a topic, as well as the entire “Crash Course in Research Success” is about YOU, not me…

That being said, here are some details about me and my background and why I have created this course.

My name is Jacques Snyman and I am passionate about teaching and helping students on their development journeys. Professionally, I have a background in engineering, management consulting and teaching. I completed a degree in Electronics Engineering in 1989, after which I completed an MBA at the Wits Business School (The Business School at the University of the Witwatersrand in Johannesburg, South Africa) in 1998. My career started in the mining industry in the late 80’s, followed by a stint as a senior engineer at an electricity utility, after which I started a career in management consulting in 1998.

My teaching career started in 2005, when I was invited by a colleague to assist with a module on creativity, innovation and change for a group of MBA students. The proverbial “bug” bit me and I have been teaching ever since.

Over the last 12 years, I have been teaching, supervising, marking and moderting at a number of different Universities (University of South Africa, University of the Northwest, University of Pretoria, Nelson Mandela University, Institute of Marketing Management).  More recently, since about 2010, I have been teaching at the Milpark Business School, while also doing supervision for research students completing their MBA degrees. I am also a moderator and an external examiner for three other universities.

The reason why I have created this course is that I sincerely want to share some of the lessons learned on my journey in research support, and help you “sidestep” some of the most common mistakes made again and again by first-time research students. I serve students who are on their research journey in pursuit of the completion of their master’s level degree.

I hope that you will enjoy the course as much as I enjoyed creating it for you. I am rooting for you. Here is to your research success!

Course Contents

12 Videos
7 PDFs
1 Download
1.5 hrs